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WeArisma in WWD on Barbie, fashion brand and influencer collaborations
“Barbie” film partnerships generated a media bonanza for brands including Fossil, Superga and Cotton On, according to new research set to be…
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WeArisma in Drapers on successful Barbie x Brand x Influencer Collaborations
Greta Gerwig’s Barbie film “has driven brands, retailers and consumers across the nation into a state of Barbiemania”, with major fashion brands…
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WeArisma CEO in PMW on the De-Influencing trend
De-influencing is a new social media trend, which sees some influencers discouraging their communities from buying certain products. What are the implications…
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WeArisma CEO on BBC Wake Up To Money
We are delighted to share that WeArisma’s CEO, Jenny Tsai was a guest on BBC’s Wake Up To Money program where she…
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WeArisma in E-marketing France showcasing the Top French Tech Influencers
The 2023 Influence Barometer France WeArisma launched in partnership with Agence 79 and Havas Startup Accelerator has been featured in E-marketer France.…
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WeArisma shortlisted for Luxury Innovation Award’s Technology, Innovation and E-commerce in Luxury award
We are delighted to share that WeArisma is a finalist for the Luxury Innovation Award’s Technology, Innovation and E-commerce in Luxury award. …
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WeArisma CEO in New Digital Age discussing the possible impact of a TikTok ban on influencer marketing
“TikTok has taken the world by storm since its launch in 2016 by popularising short form video content. In 2022, it became…
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WeArisma in Metro on British Cleanfluencers
The popularity of cleanfluencers continues to grow around the world providing collaboration opportunities for FMCG and cleaning products brands. “Between January and…
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WeArisma CEO, Jenny Tsai in PR Moment on the TikTok opportunity
WeArisma CEO, Jenny Tsai for PR Moment on the TikTok opportunity: “Alongside enabling brands to reach a wider audience demographic of Gen…
