-
Wearisma and Hearst Launch ‘The State of UK Automotive Influence’
The automotive industry is without a doubt one of the UK’s key sectors. As with any industry, technological advancements and changing socio-political…
-
The Rise of the Sustainability Influencer
Sustainability is now regarded as one of the key factors influencing consumers’ purchase choices. Wearisma investigated how influencers discuss the topic with…
-
Part Two: Emoji Marketing for 2019 with Wearisma’s latest launch
In the second part of our two-part series celebrating the launch of Wearisma’s new Emoji Cloud which allows users to see how…
-
Two-Part Series: Emoji Marketing for 2019 with Wearisma’s latest launch
In the first of a two-part series celebrating the launch of Wearisma’s new Emoji Cloud which allows users to see how audiences…
-
Influencer Marketing for Mother’s Day
UK Mother’s Day is right around the corner! Boots, Pandora and Rose & Grey were among brands to execute innovative Mother’s Day…
-
How are leading FMCG brands doing Influencer Marketing?
Fashion and Beauty brands easily lend themselves to social media promotion due to the visual nature of their products. So, when engaging…
-
How can K-Beauty Withstand Global Competition: Lessons from France
Despite the growing online furore, K-Beauty faces challenges which may curtail the global social media penetration of K-Beauty brands. Taking lessons from…
-
Influencer Marketing for J-Beauty: Lessons from France
Fresh off the heels of an exciting new partnership with CEW France – a leading network for beauty professionals, Wearisma has launched…
-
Wearima Launches The State of French Beauty Influence with CEW France
Last Week, Wearisma announced a new, one of a kind partnership with CEW France – an international network of key stakeholders within…