🎉 WeArisma joins forces with NielsenIQ (NIQ) to, for the first time ever, measure the impact of Creator Marketing on sales.
Understand which brands and influential voices are shaping culture and what sets them apart.
Sports and Athleisure marketing is on the move. Connect with the biggest shifts shaping the creator economy to get ahead of the game in 2025 and beyond.
We’ve witnessed a wealth of dazzling activations from some of the world’s leading fashion brands, and there are three clear winners.
Creator marketing in luxury is evolving. Uncover the key shifts shaping the industry and discover the strategies driving success in this exciting new chapter for the creator economy.
The beauty marketing landscape is evolving. Uncover the key shifts shaping the industry and connect with the initiatives currently fuelling impact in the new age of the creator economy.
In our latest report, we spotlight how Dior Beauty, Jean Paul Gaultier, and Belmond are redefining brand storytelling through immersive hospitality experiences – and what this means for creator strategy in 2025.
Apple TV+ brought guerrilla back for the Creators’ age, turning ‘Severance’ into a bonafide cultural obsession in the process.
The 78th Festival De Cannes was a masterclass in purpose-driven storytelling, earning a collective €316.8M in earned media value (EMV). Here we look at the brands who led the way this year.
The 2025 event saw a +30% year-over-year increase in EMV. This milestone highlights the Gala’s heightened cultural relevance and increased creator engagement.
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