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Launch of new event series – first stop, Tokyo!
Wearisma was delighted today to launch a new series of events with The State of Influencer Trends in Japan and Europe! Industry…
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Instagram Branded Content Ads – what does this mean for marketers?
This week, it was announced that Instagram will now allow businesses to push ads posted through influencers to bigger audiences, who may…
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Wearisma and Hearst Launch ‘The State of UK Automotive Influence’
The automotive industry is without a doubt one of the UK’s key sectors. As with any industry, technological advancements and changing socio-political…
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How can K-Beauty Withstand Global Competition: Lessons from France
Despite the growing online furore, K-Beauty faces challenges which may curtail the global social media penetration of K-Beauty brands. Taking lessons from…
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Influencer Marketing for J-Beauty: Lessons from France
Fresh off the heels of an exciting new partnership with CEW France – a leading network for beauty professionals, Wearisma has launched…
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Wearima Launches The State of French Beauty Influence with CEW France
Last Week, Wearisma announced a new, one of a kind partnership with CEW France – an international network of key stakeholders within…
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Wearisma X Walpole Launch ‘The State of British Luxury Influence’
After the success of the Walpole Awards 2018, the UK luxury industry assembled again this week for the launch of ‘The State…
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Celebrating British Luxury at The Walpole Awards 2018
A celebration of the prevailing strength of the British luxury was the theme of the night at Walpole’s 2018 British Luxury Awards.…
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Is The New Instagram Algorithm Impacting Influencer Engagement?
Overview It cannot be denied that Instagram is still an important force for many brands. The beauty community on Instagram contains up…