WeArisma’s recent WWD feature highlights how top luxury brands like Prada, Dior, and Schiaparelli generated millions in media value at the Golden Globes, with standout designs from Billie Eilish and Gillian Anderson making a significant impact.
Published On: January 17, 2024
WeArisma Featured in WWD: Unveiling the Top Luxury Brands at the Golden Globes
In our most recent feature in WWD, we talked about the most celebrated luxury brands at the Golden Globes and the influential sources and designs behind their success.
“According to a report from WeArisma, an influence analytics company, more than 1,000 pieces of content were shared between celebrities attending and press coverage on social media in regard to the red carpet fashion. The media value of the Golden Globes totaled nearly $29 million.”
“Brands in the top 10 list that generated the most media value from the Golden Globes included Prada at $5.5 million; Dior at $3.1 million, and Schiaparelli at $2.9 million.”
“Billie Eilish’s Willy Chavarria thrifted look and Gabriela Hearst with Gillian Anderson’s viral dress emerged as fun collaborations on the red carpet, generating media values of $152,739 and $174,143.”
Read the full feature on WWD to uncover the success of the most iconic luxury brands at the 2024 Golden Globes here.
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The top 100 media and entertainment brands across video streaming, audio streaming, and content creation generated $63.4B in total Earned Media Value in 2025, up +7.0% YoY. Growth is uneven across sub-sectors, video streaming surged while audio streaming declined sharply, platform dynamics are shifting fast, and a handful of breakout brands are rewriting what influence looks like in entertainment.
TikTok grew +70.2% YoY and is rapidly closing the gap on YouTube as the dominant entertainment influence platform. YouTube remains #1 at $32.6B but declined -11.3%, while Instagram grew +4.4% to $13.3B. Facebook nearly doubled to $7.3B (+98.9%), making media and entertainment one of the few categories where four platforms are genuinely competing for share.
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