2025 interactive ranking of top 100 beauty brands now live! Explore who’s leading across EMV, engagement, reach, and growth. 2025 interactive ranking of top 100 beauty brands now live! Explore who’s leading across EMV, engagement, reach, and growth.
At the top of the year Chinese audiences cared most about demonstrating their civic solidarity with #æ¦æ±‰åŠ æ²¹ (Stay strong, Wuhan) being the most mentioned Covid-19 related hashtag on Weibo. Meanwhile, fashion related content dropped in popularity with mentions of #今天穿什么 (what to wear today) dropping 32%. How have conversations changed since? Check out our graphic to find out more.
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