WeArisma in WWD on the Cannes Film Festival and the most successful luxury brands
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WeArisma’s CEO in PMW discussing Twitter’s future
“With the hire of new CEO, Linda Yaccarino, extensively experienced in traditional media sector as well as digital marketing, Twitter is signaling…
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WeArisma in The Sun featuring the top British cleanfluencers
The one thing that the top cleanfluencers have in common, and what has driven their success, is their authenticity and ability to…
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WeArisma’s CEO in Forbes discussing the rise of luxury pet influencer collaborations
Whether it’s a behind-the-scenes look at Gucci’s latest line for pets, or a brand partner for a range of dog treats, petfluencers…
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How to grow your brands’ market share in China with Red (Xiaohongshu)
Traditional marketing channels such as TV and print are now longer effective enough in attracting the attention of Chinese consumers, who have…
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WeArisma’s report in WWD on the most influential luxury brands at the Coronation of His Majesty King Charles III
As one of the most highly anticipated events of the year, the Coronation of His Majesty King Charles III drew the attention…
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WeArisma in WWD on the British Coronation and how Katy Perry and Kate Middleton generated the highest media value
“According to reports from WeArisma, an influence analytics company, Katy Perry and Kate Middleton took the spot for the most influential moments…
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WeArisma CEO, Jenny Tsai in Business Leader discussing influencers as the future of search
Jenny Tsai: “The nature of how consumers search for things has changed. Google used to be the first port of call, today…
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WeArisma in Women’s Wear Daily on the Met Gala’s most influential brands
“A new report by the London-based WeArisma shows that engagement rates surge when a celebrity talks on social media about what they…
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How luxury brands are working with influencers in Web 3.0
In recent years, Web3 has revolutionised how brands approach influencer marketing in the luxury sector. By uniting blockchain technology, and working with…