WeArisma in SVD on the Future of Threads

WeArisma is featured in SvD Näringsliv, highlighting Meta’s Threads rapid rise to 100 million users, while noting potential challenges due to feature limitations and its promising engagement rates compared to X

Published On: January 17, 2024

WeArisma Featured in SvD Näringsliv: Analyzing the Future of Meta's Threads

Exciting news! We’re thrilled to share that WeArisma has been featured in a major Swedish media platform: SvD Näringsliv, shedding light on whether Meta’s latest sensation, Threads, is here to stay.

“Threads got off to a strong start and engaged over 100 million users in the first five days after its release. Rapid growth propelled Threads to rank 5th globally in Q3 downloads.“

However, what could hold the future success of Threads back in all regions is the lack of features that users and brands alike would expect.

“Despite user numbers falling in the UK, some reports have indicated that advertisers are seeing greater engagement on Threads than X, which may be partly due to Threads sharing Instagram’s confirmation culture.”

We are excited for the future of Threads and will be closely following Threads’ developments.

Read the full article here to find out if Threads is here to stay.

Insights

Stay Up to Date with Our Latest Industry Insights

Keep informed with the latest trends, reports, and case studies from the world of influencer marketing.

How to Turn Data into Strategy: A Marketer’s Guide to the 2025 Beauty State of Influence

In beauty, things move fast. But strategy? That’s what sets the leaders apart.

Our 2025 Beauty State of Influence Report is packed with insights,  but knowing how to turn those into action is where the real value lies. Whether you’re optimising influencer partnerships, reallocating budgets, or jumping on the right trends, here’s how to make the most of your data.

Unlock the Future of Personal Care Influence

WeArisma’s Personal Care 2025 State of Influence Interactive Report – The Definitive Guide to Winning in Bath and Body, Hair Care, Skincare, and Wellness Through Influencer Strategy

The personal care market is booming – but only the most emotionally resonant brands are cutting through the noise. Authenticity, expert credibility, and self-care storytelling are driving the next wave of influence.

Our Personal Care 2025 State of Influence Report reveals how Dove, Nivea, Aquaphor, and Bevel are shaping the future of the category – and how your brand can do the same.


Coty: Client Success Story

Subscribe to our insights

Stay up to date with the latest industry trends and topics

By subscribing you are confirming that you agree with our Terms and Conditions