WeArisma CEO, Jenny Tsai, in Martech Series on whether generative AI is an opportunity or threat to influencer marketing
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WeArisma CEO, Jenny Tsai in Luxury Daily on how to focus your influencer strategy on Chinese revenge buying
While the COVID-19 pandemic has had a significant impact on the luxury industry, the sector has quickly bounced back. As a result…
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WeArisma CEO, Jenny Tsai in Marketing Beat as one of the most influential women in marketing
“Ex-Hearst Director Jenny Tsai is the founder and CEO of WeArisma, an influencer data and analytics company that works with brands like…
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WeArisma CEO, Jenny Tsai in Luxury Adviser discussing the influence of celebrity culture on luxury fashion
WeArisma CEO, Jenny Tsai on the importance of celebrity influencers in the luxury industry: “Celebrities are at the intersection of popular culture,…
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WeArisma in the French Press showcasing the 2022 Influence Barometer France
We are delighted to share that the 2022 Influence Barometer France WeArisma launched in partnership with Agence 79 and Havas Startup Accelerator…
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Sifted Names WeArisma CEO, Jenny Tsai, one of 5 founders to watch in 2023
Sanghamitra Karra, Managing director and EMEA head of the Multicultural Innovation Lab at Morgan Stanley: “Different kinds of founders tend to solve…
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WeArisma CEO, Jenny Tsai in Performance Marketing World on why consumers are turning to influencers in the cost of living crisis
Everywhere we turn, we encounter media headlines and content focused on the cost of living crisis, inflation (especially regarding food and drink)…
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WeArisma CEO, Jenny Tsai in Performance Marketing World discussing the changing ad revenue landscape for social platforms and opportunities in influencer marketing
WeArisma CEO, Jenny Tsai on the changing ad revenue landscape and the opportunities for brands investing in influencer marketing: “Meta’s declining ad…
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WeArisma CEO, Jenny Tsai in Digiday discussing the changes in the creator economy
We’ve recently seen platforms such as Youtube and Twitch set up new revenue share deals with creators or amend existing ones. As…
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Business Insider names WeArisma one of the most promising marketing and advertising companies according to VC’s
WeArisma is featured in Business Insider as one of the most promising marketing and advertising companies according to VC’s, recognising our innovation and capabilities.…