🎉 WeArisma joins forces with NielsenIQ (NIQ) to, for the first time ever, measure the impact of Creator Marketing on sales.
A new report by London-based WeArisma reveals that engagement rates soar when celebrities mention their outfits on social media, even briefly. We are thrilled to share our feature in Women’s Wear Daily, focusing on the Met Gala’s most discussed brands. Discover the impact of Dua Lipa’s Chanel partnership, how collaborations with Gen Z favorites boosted engagement for Simone Rocha, Valentino, and Dior, and find out who drove a remarkable 1,945.4% engagement rate for Valentino.
Published On: May 10, 2023
WeArisma Highlights Impact of Celebrity Endorsements at Met Gala
“A new report by the London-based WeArisma shows that engagement rates surge when a celebrity talks on social media about what they are wearing, even if the mention is brief.”
We are delighted to share WeArisma’s feature in Women’s Wear Daily on the Met Gala’s most talked about brands among influential sources.
Find out:
Read the full article here
Access timely cultural trends, strategic creator guidance, and industry best practices.
Discover the most groundbreaking entertainment marketing insights from our eye-opening panel discussion at ‘The State of Influence 2025 and future-proof your brand for tomorrow’s creator economy.
Fashion and Sport Brands Global Analysis.
Wimbledon’s evolution into a cultural engine allows brands to move beyond visibility, fostering deeper resonance through tradition, lifestyle, and aspirational storytelling.
In an experience-driven economy, where influence is shaped by shared moments and storytelling, Wimbledon provides a rare opportunity to reach global audiences in a context that extends well beyond sport.
Join our community and get cultural insights, creator strategy guides, and real-world best practices.
The most comprehensive creator marketing and social intelligence platform, built for brands and agencies ambitious in driving cultural and commercial impact.
